Start Thinking Digitally!

For small businesses having to compete with national chain organizations, it is imperative to have an online presence. However, for many small business owners, having a strong online presence is of secondary importance. Instead of spending the time to establish a quality website, businesses invest unprecedented amounts on short-term local advertising such as radio, TV, […]
2013 To-Do: Mobile Web Design

It was 2006 and I was in my Journalism 101 class at Ball State when I heard my professor, Michael Hanley, make a bold statement. “Mobile is going to take over,” he said. At the time when most people had Motorola RAZRs that didn’t do much of anything but look cool, this was hard to […]
Be Prepared for the Unexpected! Back Everything Up!

Heading into 2013 there are a few important things that you should set up on your home computer to have you prepared for the unexpected. Matt Cutts, the head of Google’s Webspam team, breaks them down in this video: YOU TUBE To sum things up Matt suggests that you should do the following: Download Chrome – […]
Mobile’s Affect on Holiday Spending

As this holiday shopping season comes to an end, let’s take a look back to see the changing landscape of digital retail. IBM released a report that analyzed Black Friday and Cyber Monday as a part of their 2012 Holiday Benchmark Report. Here are a few of its top findings: Consumer Spending Increases: Online on […]
Web Design Trends of 2013

2013 may be a step up in the digital realm, as most years are however, don’t expect the same from your web page designs in the way of busy graphics. We turned to ThemeiD for some of the hottest trends in web design for 2013. We found that simplifying is the way to go! So, […]
Instagram Alternatives

A friend of mine jokingly said recently “your children are going to look at their photos in 10 years and wonder why they are square in shape and have weird filters.” This may not be the case in the near future. With the new controversy many people are looking for different app options that are similar […]
Get Festive with your Twitter this Holiday Season

It’s okay. You can admit it: Twitter can get a little boring when it comes to your header. Or, perhaps you didn’t know that you could even switch it up. Well never fear, festive Twitter headers are here! Everything should be exciting at Christmas, and your Twitter profile can be as well. Our friends over […]
Get Noticed… Sell More!

With attention spans shorting and the expectation of immediate satisfaction growing, how can you capture your audience’s attention for more that 5 seconds? VIDEO! Studies show that people who view video on the web are more likely to stay on your site longer, make a purchase, repost your video on social networking sites, and/or become […]