Business success is about first impressions and your website is one of the first things potential customers encounter after searching for the products or services you offer. You may think having a website is already good enough, however; here are a few reasons why you should invest in a new website.
1. Your Website is Outdated
Design trends are constantly changing and this also means that your website needs to be updated as trends change. When your website becomes dated, your customers may lose trust in your business. Once you invest in a new website, you should keep your website updated with the current web design trends and posting content at least once a month.
2. Your Website Is Not Mobile Friendly
We live in a world where almost everyone has and uses a smartphone. If your website is not mobile-friendly, many of these users will avoid or be unable to properly browse your site. This isn’t just important for user experience, but also for Search Engine Optimization (SEO). Google has moved to mobile-first indexing. This means they are indexing mobile-friendly websites first. If your site is not mobile-friendly, you’ll take a hit from search engines.
3. You’re Not Able To Update Content
As previously stated, keeping your website updated with new content is extremely important. It keeps your site fresh, tells search engines you have relevant information, and builds confidence and trust with users. If you cannot easily update content on your site then you should invest in a new website.
4. You Want To Increase Your SEO
When your search engine rankings are dropping, it is a good indication that you should invest in a new website. This gives you the ability to go through your website and optimize it for keywords that people are looking for in order to move back up in rankings.
5. Your Website Doesn’t Work
It is important to protect your website from hackers and malicious software being injected into your code. Many times you will spend more time, energy, and money trying to clear your site of bugs, which can be very costly. If your site has a serious malware/virus problem, then it’s better to invest in a new website.
Contact Nextfly to Invest In A New Website Today
Does any of this apply to your website? Contact us here at Nextfly Web Design. We’re happy to help you figure out the next steps to a better web presence for your business today.